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Xerox Software for ColorQube 9200 Series Advises Users to Print Greener

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Sometimes, you need a little help from a friend. Xerox Corporation unveiled  a new software tool for its ColorQube 9200 Series multifunction printers (MFP) that prompts office workers on ways to save money and print greener.

The Web-based software called Xerox Print Advisor uses on-screen prompts to alert users to simple actions they can take to print smarter. For example, if a user chooses to print a multiple page document on one side only, an on-screen message appears recommending two-sided printing.

Free to ColorQube 9200 Series customers, Print Advisor also collects data on all print jobs, such as how many pages each user prints daily, providing valuable information to the IT department. A variety of detailed reports help office workers and IT administrators make more informed and responsible print decisions.

For IT managers looking for enterprise-wide reports and usage data, Xerox Print Advisor Premium will be available for a fee. The premium version extends the benefits beyond ColorQube 9200 Series users and provides detailed data and reporting for all networked printers and MFPs as well as those directly connected to users' PCs. Administrators also can create custom end-user prompts to deliver additional information relevant to their organizations. continue reading...

Use Color for Impactful Proposals

A study conducted by the University of Minnesota found that the use of graphics increased the persuasiveness of a message by 47%. This is due to the fact that color iStock_000000409990Small graphics help people learn faster and then retain what they learned. Therefore, it is a very logical step to send out proposals and marketing materials in color.

When using color, it is crucial to use it effectively. If the graphics are related to your message then it will actually become more of a distraction than a teaching aid.

Here are some ideas to consider when creating a color proposal:

Include the Client’s Logo. By adding the customer’s logo, the proposal will automatically feel more personalized and custom. However, make sure your logo is not sized larger than the client's logo.

Incorporate the Client's Colors. By replicating the client’s colors throughout the proposal, you can easily create a sense of familiarity. As the client looks at the proposal it will feel very comfortable.

Use High Quality Graphics. When adding photos or clipart be careful not to stretch or skew the image. You don’t want the graphics to come out pixelated or blurry. continue reading...

Utilize Access Controls for Reduced Print Costs

Most multifunction systems today come equipped with advanced access controls. Despite having a large breadth in functions, these controls are actually very easy to use. Plus, by monitoring print usage, you can reduce your costs greatly by supervising usage by department, work group, or even individuals.

Access controls work in conjunction with the security features of yourBusinessteam at a meeting multifunction to set up PIN codes or card-access for desired users. By requiring every user to log in to the multifunction, you can get a clear report on how the device is being used. You can also set authorizations based on access groups. For example, you may want your Marketing Department to have access to color printing, but feel it would be unnecessary for the Sales Department. With access controls, you can minimize unnecessary color printing and reduce your costs.

Effective print monitoring also allows you to create defaults for certain access groups. You can set print jobs to automatically duplex (two-sided printing) to help save paper. This is a quick and easy solution that will yield instant results. continue reading...

Growth Strategy in a Down Market: Use Color

In a tight economy, it is hard to justify spending a bunch of money on high-end advertising that may or may not bring profitable results. However, you need to continue to increase your business, so what are you options?iStock_000003192698Small

Your most valuable resource is your list of current clients. Clients who have already purchased a service or product from you are much more likely to  purchase again. It is important to ensure your current clients are aware of all the products and services you offer.

A cost-effective way to keep your clients informed of upcoming promotions is through color statement stuffers. If you are already mailing a statement to a client, you might as well include additional information about new products or promotions.

With easy color output in many multifunction devices, you can create color inserts that double as marketing materials for mere pennies. continue reading...

Improve Productivity and Profit by Restructuring Business Processes

iStock_000003117570Small Are you looking for ways to improve your business? An excellent place to start is by looking at your business processes.

Regardless of what industry you are in, paper and digital documents are the vehicles by which information flows through your business. The efficiency of this process can greatly affect the productivity of your office and ultimately, your success.

The good news is that new technology can help improve your business by streamlining the flow of information. This process enhancement can make a tremendous impact including the following: continue reading...

  • Increasing Profits
  • Enhancing Competitive Advantage
  • Improving Customer Service
  • Ensuring Regulatory Compliance